Franklin’s BBQ: The Heart of Texan Cuisine
Stepping foot into Texas, a state synonymous with barbecue culture, you will likely hear the name Franklin’s BBQ reverberating across the seemingly endless horizons. Celebrated as the epitome of American barbecue, this Austin-based smokehouse has been an institution for barbecue enthusiasts from all corners of the globe since its establishment by pitmaster Aaron Franklin in 2009.
Franklin’s BBQ made its humble beginnings in a small travel trailer fitted with a custom-built pit, blossoming into a brick-and-mortar location in less than a year due to gargantuan demand. Its prominence in the Austin food scene rapidly soared, with the establishment becoming an indomitable household name across America.
The key ingredient to Franklin’s BBQ’s success? Quality and consistency. At Franklin’s, brisket is king, and it is prepared with a Craftsman’s attention to detail and a lover’s tender care. The meat, a symphony of flavors and textures, is cooked to perfection with hearty, succulent layers of marbling that melt in your mouth, wrapped in a flavorful crust known as ‘bark’.
But Franklin’s BBQ isn’t solely defined by its mouthwatering brisket. Equally notable is its collection of homemade sausages, tender pulled pork and succulent turkey, each offering a unique and satisfying bite that pays homage to the traditional American BBQ essence whilst embodying a distinctly Franklin’s signature.
The backbone of Franklin’s BBQ is its commitment to the traditional ‘low and slow’ cooking method. International visitors and locals alike line up from the break of dawn, sometimes waiting for hours on end. But be assured, the wait is undeniably worth every minute, every second. The anticipation builds as the smoky aroma intensifies, and as you inch closer, the world of Franklin’s BBQ unfolds, revealing the best barbecue experience Texas has to offer.
Naturally, high-quality tools are paramount for such an esteemed institution. Amongst them is the weber q, a crucial ally in providing the optimal environment for the meat to slowly and steadily work its way to becoming an indulgent dish. Its adaptability and reliability have made it a steadfast companion for Franklin’s pitmasters.
As a testament to his craft, Aaron Franklin is the first pitmaster to have received a James Beard Award for Best Chef in the Southwest. His passion for barbecue extends beyond his business as he authored a New York Times bestselling book, “Franklin Barbecue: A Meat-Smoking Manifesto”, kickstarting a movement that propagates the love for authentic American BBQ.
What sets Franklin’s BBQ apart is not merely their unrivaled BBQ dishes but their simple, heartfelt approach to hospitality. Every customer is an esteemed guest, valued and welcomed, a testament to a legacy deeply-rooted in camaraderie, fellowship, and a shared love for great food.
As you journey into the world of Franklin’s BBQ, embark with an open mind and an empty stomach, for the experience is not simply about gratifying culinary desires. It’s about soaking in a rich atmosphere that epitomizes authenticity, tradition, and a love for shared, hearty meals. Welcome to the world of Franklin’s BBQ, where every bite tells a story.